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USC TROY PHILIPPINES HOSTS 4th ANNUAL MABUHAY FESTIVAL, THE ANNUAL BENEFIT CONCERT FOR A PHILIPPINE CHARITY

USC TROY PHILIPPINES HOSTS 4th ANNUAL MABUHAY FESTIVAL, THE ANNUAL BENEFIT CONCERT FOR A PHILIPPINE CHARITY.
November 1, 2010

(Los Angeles, CA--)  Hundreds of young Pilipino-Americans will attend the 4th Annual Mabuhay Festival (TMF) hosted by USC Troy Philippines, this Saturday, November 13 2010. Open to the general public, TMF is USC Troy Philippines’ annual benefit concert celebrating Pilipino-American culture and social awareness of Pil-Am issues. Talented and upcoming performers, along with innovative and entrepreneurial vendors from across the country come and support Troy Philippines’ philanthropic cause, continuing the tradition of the four-year-old event while also allowing it to evolve and progress as the organization grows.  

"Troy Philippines is excited to continue the tradition of the Mabuhay Festival, a tradition which is committed to celebrating cultural diversity, supporting Pilipino-American artists and vendors, and providing aid to severely underprivileged communities in the Philippines," USC Troy Philippines President, Bruce Cabanayan.

Every fall, USC Troy Philippines hosts the Mabuhay Festival to raise funds for a charity in the Philippines. Troy Philippines chooses a different charity organization every year to highlight different social issues. Looking to extend a helping hand to youth in Manila, this year’s beneficiary is WE International Inc., a nonprofit organization focused on alleviating poverty in Smokey Mountain, a garbage dump in Manila that is home to hundreds of families and their children.

The often overlooked area of Smokey Mountain is a region of severe poverty. Adults and children alike spend their days scavenging for recyclable items within the trash they live in. These goods are sold to middle men and recycling factories, and most of the families have come to rely on this as their main source of income. As a result, many families are unable to provide for the children’s schooling costs, such as uniforms, books, food, and transportation. USC Troy Philippines is collecting donations of school supplies to help these families alleviate costs so that the children may attend school. Their second goal is to use the ticket proceeds as well as monetary donations to help WE International create scholarships for the residents to attend college.

Being the only public cultural festival on the University of Southern California’s campus, it is the largest charity event USC Troy Philippines plans, produces, and hosts. The event is made by many sponsors, including USC’s Undergraduate Student Government (USG), Jung and Jung EA, Harland M. Braun and Co., and more.

USC Troy Philippines is the Pilipino-American cultural organization on the University Park Campus. Troy Philippines aims to celebrate cultural heritage, to provide public service, and to instill professional development for its general members and executive board, while sharing the enriched Pilipino-American culture to USC students and faculty, the community, and beyond. As a growing family, Troy Philippines extends its ties throughout USC, Los Angeles, and the Southern California communities.

Media Contact:

  • Ryan Tenorio (480) 544 8206 &
  • Ryan Fernandez (217) 836 0276

For more information please visit: www.troyphi.com

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